Issey Miyake L'Eau d'Issey
Ocean-inspired minimalism
Beautiful ocean-inspired campaign for Issey Miyake (@isseymiyakeparfums)'s L'Eau d'Issey pour Homme by Alexis Rosenfeld (@alexis.rosenfeld). Minimalistic, clean, calming. Love the execution and the concept of the photos. The only thing is that metal cap on the perfume. It looks like a Photoshopped square. I wish there was more visual information about what it actually looks like. What shape is it? On one photo it's one shape, on another it's different. It makes me a bit confused as a customer.